Discover Our Programs
Two main categories: "Building Business" and "Building Capacity." Within each category, the programs are organized based on their focus areas and progression from fundamental to advanced skills. This will help you navigate a clear path to follow, ensuring that participants develop the necessary skills at each stage.
This category focuses on developing the core skills and competencies needed to drive business growth, with an emphasis on sales, trade marketing, and business analysis. These essential areas will be thoroughly covered, explained, and explored in depth on this page.
This category is dedicated to enhancing the skills and abilities of individuals within the organization, focusing on communication, leadership, and customer service, as well as developing internal training capabilities.
1.1 Sales Training Programs
Fundamental Selling Skills: This program is designed for entry-level sales professionals, providing the foundational techniques and strategies necessary to begin a career in sales.
Advanced Selling Skills: Building on the fundamental skills, this program is intended for experienced sales professionals looking to enhance their expertise in closing deals and managing complex sales processes.
Key Account Management: Focused on managing and growing relationships with major clients, this program is essential for sales professionals responsible for key accounts.
Train the Sales Trainer: This program equips experienced sales professionals with the skills needed to train and mentor others, ensuring a consistent approach to sales training across the organization.
Sales Focused – Capability Building Programs: Tailored programs aimed at strengthening specific sales capabilities within the team, such as negotiation, relationship building, and strategic selling.
Merchandising Excellence: This course is essential for merchandising teams, focusing on best practices in product display and in-store promotions to maximize sales impact.
Business Reviews and Data Analysis: Aimed at sales managers and leaders, this program teaches how to effectively review business performance and leverage data for strategic decision-making.
1.2 Trade Marketing Courses
Trade Marketing Processes and Programs – Connecting the Dots: This program covers the end-to-end processes of trade marketing, helping participants understand how to align marketing strategies with sales efforts.
Sales Excellence Toolkits: Participants develops practical tools and resources to enhance their sales and trade marketing activities.
Product Launches - Roadshows: Focused on the execution of successful product launches, this program covers everything from planning to implementation and post-launch analysis.
Unlock your team's potential with the second program Building Capacity